About Us

Affordable Concierge-Style Care

BrightHEALTH Family Medicine utilizes an innovative model of healthcare called direct primary care (DPC) to deliver concierge-level care at an affordable cost. By bypassing insurance companies in exchange for a simple, transparent membership fee, patient’s can enjoy the same benefits of a traditional concierge model without the financial burden. DPC prioritizes unhurried, comprehensive appointments; direct communication with your physician; and a streamlined, hassle-free healthcare experience. You can expect high-quality, patient-centered care without the financial strain. The chart below compares DPC to traditional, insurance-based practices. 

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Our Mission

Our mission is to restore the patient-doctor
relationship by providing highly accessible, patient-focused medical care and wellness services at an affordable cost for all ages.

Alexandra Santiago, DO

Board Certified Family Physician 

Owner of BrightHEALTH Family Medicine & Wellness

I am a board certified family physician with a passion for whole body health and wellness. As a highly competitive athlete and later personal trainer, I experienced the healing power of simply making healthy lifestyle changes. I became a physician to supplement this but never replace it. In the midst of this broken medical system, I have stayed true to this mission of addressing whole body health and lifestyle prior to anything else.

I majored in Exercise Physiology at the University of Miami where I was a competitive cheerleader (go Canes!). I went to Texas College of Osteopathic Medicine for medical school and completed my residency at Medical City Fort Worth. After graduation, I moved to Frisco to start a family medicine practice with a partner. Although the practice was very successful, it left me unfulfilled and questioning my career as a physician. This traditional model did not allow me to provide the quality of care I or my patients desired. I found the solution in direct primary care. Now my vision to provide good quality and personalized medical care at an affordable price has become a reality.

I am a wife and mother to two beautiful children. My husband is a personal trainer and a local real estate agent. Our two toddlers and large bernedoodle provide non-stop activity and entertainment. I enjoy tennis, yoga, running, a good glass of wine, and a captivating book. Above all, I love spending time with my family.

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Josh Santiago

NASM Certified Personal Trainer

Certified Precision Nutrition Coach 

BrightHEALTH Chief Marketing Officer and Wellness Coach

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Josh has over 20 years of experience in various modalities of training, including one-on-one personal training, group conditioning classes, boot camps, yoga, youth fitness classes, and sports-specific training. He has a passion for strength and conditioning and has experience as a strength coach for high level endurance athletes and weightlifters. He works with clients of all ages and fitness levels. He is very successful at helping his clients reach their fitness goals. Whether the goal is weight loss, strength, endurance, or athletic performance, he is able to design a program for you. 

Josh has personally competed in various athletics, such as Powerlifting, Olympic Weightlifting, and Crossfit. He continues lifting recreationally and consistently trains to keep up with his strength goals. When josh is not in the gym, you will find him spending time with his family. He is a great cook, loving husband, and the best father. He is also a local community influencer and real estate agent who goes above and beyond to help families find their dream home.